Shop Presentation
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Etsy Shop Policies: What to Actually Include
A shop policy section that just repeats Etsy’s default legal boilerplate answers none of the specific questions a buyer actually has before purchasing from a small, independent shop. Table of Contents Introduction Etsy’s Shop Manager gives every seller dedicated fields…
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Etsy Profile Photo Best Practices for Handmade Sellers
Etsy’s shop icon displays at 500 x 500 pixels and the individual owner profile photo at 400 x 400 pixels, both square, per Etsy’s own image requirements documentation. Getting the technical specs right is table stakes; the techniques below cover…
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Etsy Shop Banner Size and Design Guide (2026)
A shop banner is one of the first things a buyer sees after clicking into your shop, and a stretched, pixelated, or off-center one undercuts every SEO and pricing decision you’ve gotten right elsewhere. Getting your banner dimensions right sounds…
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How to Write an Etsy About Section That Builds Trust
Buyers on Etsy aren’t just deciding whether they like a product. They’re deciding whether they trust an unfamiliar, independent seller with their money and their shipping address. The About section is one of the few places on a listing page…